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Proven Media to Power Your Marketing Mix
At RadioResource Media Group, we know there’s more than one way to promote your products and build your brand. From our flagship publications to new digital options, we offer a proven mix of marketing vehicles to ensure you reach your market. According to Forrester Research, the average number of different marketing vehicles used when making a purchasing decision is 7.6.
Magazines
MissionCritical Communicationsand RadioResource International magazines are flagship publications that industry professionals rely on for in-depth features, detailed product coverage and trends. Display advertisers receive exclusive value-added benefits that extend your reach and maximize your investment. With a combined pass-along readership of nearly 125,000, one or both of these publications should be at the foundation of your media mix.
Click here to view the editorial planning calendar and value-added benefits.
Website and E-newsletters
Transmissionand World News e-newsletters deliver timely, relevant industry news to subscribers of each publication. E-newsletter news and feature links redirect to articles posted on our website, www.RRMediaGroup.com. RRMediaGroup.com includes breaking news, exclusive content, vital industry links, digital replicas of our magazines, and much more. Banner ads on our e-newsletters and website increase brand awareness and reinforce your marketing message.
E-learning Resources
E-books, white papers and webinars are online educational resources that generate leads, build credibility and increase brand awareness. These e-learning tools are promoted through email blasts, ads in Transmission and World News e-newsletters, website banner ads, and print ads in MissionCritical Communications and RadioResource International magazines.
Your Custom Media Mix
Start with MissionCritical Communications and RadioResource International - our tried and true publications; take advantage of our exclusive value-added advertiser benefits to extend your reach; add e-newsletter and website advertising; and integrate lead-generating, e-learning resources for a custom marketing mix that will maximize your budget and deliver results.
Our account team will be happy to answer any questions you might have:
Mark Shira, V.P. Sales; +1 303-792-2390 ext. 101, mshira@rrmediagroup.com
Debra Sabin, +1 303-792-2390 ext. 103, dsabin@rrmediagroup.com
Click here for print ad specifications
Click here for website and e-newsletter ad specifications
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