FreshRF Joins Tait’s Technology Partner Program
Wednesday, July 05, 2017 | Comments

FreshRF joined the Tait Communications Technology Program as a registered partner.

The FreshRF team has extensive experience working with Tait dealers and staff and their customers across different industries and geographies, and on several mobile radio systems — MPT 1327, Digital Mobile Radio (DMR) and Project 25 (P25). FreshRF has a reputation for robust, simple and productive solutions, which by leveraging the best capabilities of smartphones and tablets, allow LMR users to enhance the capabilities of two-way radio. Tait and FreshRF have worked together on solutions in North America, Australia and New Zealand.

“In the market, the convergence of technologies we’re seeing is creating both heightened expectation and anxiety among customers,” said Ellery Hurn, Tait’s product manager for partner products. “The concern is that the promise of these newer technologies will not eventuate or will not integrate well with their tried and true mobile radio systems. By teaming with FreshRF on a more formal basis, we together will deliver real value to our customers as well as expanding a number of technology and market opportunities for both companies.”

The technology program identifies and supports suppliers that bring complementary technologies and skills to support and help meet customers’ requirements for complete solutions. In the critical communications market, the addition of smartphones, tablets and all the apps and information flow they enable is significantly influencing customer expectations of enhanced communications and productivity.

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