Nationwide Carriers Announce Interoperable Next-Gen Messaging Service
Monday, October 28, 2019 | Comments

AT&T, Sprint, T-Mobile and Verizon created a joint venture to deliver a Cross Carrier Messaging Initiative (CCMI), a next-generation of messaging service to consumers and businesses. The service, based on GSMA’s Rich Communications Service (RCS) industry standard, will enable an engaging way for consumers to interact and transact with each other and with businesses, the carriers said.

To enable the service, the CCMI joint venture is working to develop and deploy the standards-based, interoperable messaging service starting with Android and expected in 2020. The CCMI service will drive a business-to-consumer messaging ecosystem and accelerate the adoption of RCS, as well as enable an enhanced experience to privately send individual or group chats across carriers with high-quality pictures and videos.

The venture will create a single seamless, interoperable RCS experience across carriers, both in the U.S. and globally, the carrier said.

“People love text messaging for a reason. Texting is trusted, reliable and readily available, which is why we’re using it to build the foundation of a simple, immersive messaging experience,” said David Christopher, executive vice president and general manager, AT&T Mobility. “This service will power new and innovative ways for customers to engage with each other and their favorite brands.”

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