ATIS Begins Process of Refining WEA Geotargeting Standards
Wednesday, October 28, 2020 | Comments

The Alliance for Telecommunications Industry Solutions (ATIS) Wireless Technologies and Systems Committee began work on refining discretionary parameters that can help improve enhanced Wireless Emergency Alert (WEA) geotargeting.

The commitment from ATIS comes after FCC Chairman Ajit Pai asked the organization to help address and improve standards for geotargeting in a letter in September.

“The chairman’s message shows that ATIS’ work is valued at the national level — in this case, for a life-saving purpose,” said ATIS President and CEO Susan Miller. “Our work is enabling consumers to receive WEA messages in a more precise geographic range and more accurately target at-risk populations while minimizing disruptions to others. With the launch of this new work effort, we look forward to expanding upon the innovations already delivered.”

ATIS’ WEA standards, among other things specify a range of permissible values for wireless providers and equipment manufacturers to use as parameters for enhanced geotargeting, particularly when mobile devices are in motion. Pai asked ATIS to refine discretionary standards to improve enhanced WEA geotargeting.

ATIS said it plans to have the work complete by the second quarter of 2021.

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