Sepura Hires Yarushin to Lead Sales in Nordic Region
Wednesday, September 02, 2020 | Comments

Sepura hired Sergei Yarushin to head up its sales operations in the Nordic region to further cement its position as market leaders for critical communications in the territory. Yarushin will be supported by Martin Nordlöf, based in Sweden as a dedicated technical resource for Nordic customers.

Yarushin joins Sepura having built considerable contacts and experience through previous roles with Tait Communications, selling Digital Mobile Radio (DMR) solutions to commercial organizations primarily in Sweden and Norway. Prior to working for Tait, Yarushin held senior sales positions covering the Middle East, Asia and the United States.

He brings with him a detailed understanding of the requirements of critical communications users and solution project management.

“Sepura has an outstanding reputation in the market for the quality of its product and its customer service,” said Yarushin. “There are great opportunities in the region for the SC series radios which have already been deployed to police forces in Norway, Sweden and many other organizations. Allied to the potential of applications delivered through AppSPACE and the new mobile TETRA radio, there is much we can do to support users to keep building their communications capability.”

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